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Marketing

Movio Experts Garner Rave Reviews From Goodrich Quality Theaters

Michigan-based Goodrich Quality Theaters started with a single screen in 1930, and have since grown to become a significant Midwest exhibitor.

19 May  · 5 min read
Movio
None
Marketing

Discussing The Evolution Of Cinema Loyalty With Regal's Ken Thewes

Regal Entertainment Group has the largest theatre circuit in the United States consisting of 7,348 screens in 571 theatres in 42 states. We discuss the evolution of cinema with Regal's CMO, Ken Thewes.

21 Apr  · 5 min read
Ingrid Grenar
Discussing The Evolution Of Cinema Loyalty With Regal's Ken Thewes
Marketing

Data Quality: Why You Should Make Data Your Best Friend

Movio Expert, Matthew Liebmann, takes a close look at the importance of data in your marketing campaigns.

03 Feb  · 5 min read
Matthew Liebmann
Data Quality: Why You Should Make Data Your Best Friend
Marketing

A Recipe For Successful Cinema Loyalty Emails

Sarah Lewthwaite, Movio Expert, combines cooking and cinema loyalty in one blog post.

16 Dec  · 5 min read
Sarah Lewthwaite
A Recipe For Successful Cinema Loyalty Emails
Marketing

Why Recent Visitation Is Important For Cinema Loyalty Marketing

This article explains the relationship between recency and campaign influence and provides key takeaways about how you can target members based on this criterion in the future.

18 Nov  · 5 min read
Ingrid Grenar
Why Recent Visitation Is Important For Cinema Loyalty Marketing
Marketing

How Healthy Is Your Loyalty Program?

A healthy loyalty program is one that achieves its objectives, generally to help drive incremental profit through a combination of higher frequency, spend and cinema preference.

11 Nov  · 5 min read
Matthew Liebmann
How Healthy Is Your Loyalty Program?
Marketing

National Amusements: Building Loyalty Globally

As a long-standing leader in exhibition, National Amusements understands what it means to build and maintain customer loyalty over time.

04 Nov  · 10 min read
Movio
National Amusements: Building Loyalty Globally
Marketing

#AskMovio The Power of Personalization

Will Palmer, Movio CEO, talks personalization. Watch it now.

13 Oct  · 5 min read
Ingrid Grenar
#AskMovio The Power of Personalization
Marketing

Loyalty: You've got to give to get

I've long said that a loyalty program shouldn't be about 'free hugs' but a fair exchange between the business and its members.  Both sides need to give something to the...

23 Sep  · 5 min read
Matthew Liebmann
Loyalty: You've got to give to get

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