Movio Research is the movie industry’s definitive theatrical audience research platform, containing the cinema industry’s most comprehensive audience data.
Predicting future theatrical performances has always been challenging, and now more than ever. However, analyzing historical audience data can reveal how content and release timing affects theatrical attendance, both in terms of audience composition and moviegoing behavior. Powered by near real-time ticket purchase data of millions of moviegoers, Movio Research provides an unrivalled picture of moviegoing audiences.