27 - 29 June 2025
F1: The Movie zoomed into its opening weekend as the universal top choice among all audiences across the US and UK this past weekend. It proved particularly popular among infrequent* moviegoers, representing 66% of the audience in the US, and 74% in the UK.
Another newcomer, M3GAN 2.0 debuted as the second choice in the US, attracting a more frequent** audience at 56%, while 28 Years Later was the second choice in the UK in its second weekend.
*Infrequent = been to less than 6 sessions in the past 6 months
**Frequent = been to 6 or more sessions in the past 6 months
